Brill: DecoPro Campaign
A trusted brand since 1928, Brill delivers fresh ideas and superior formulations for cakes, icings, and cookies that inspire bakers to be brilliant.
The Ask: Develop a trade advertising campaign to highlight the launch of DecoPro.
Creative Opportunity: To drive excitement and awareness of the soon-to-be-released/launched DecoPro portfolio and its product benefits among retail bakery operators and decorators.
![](https://cdn.myportfolio.com/c3151299-e9d9-426d-a56b-0d741f0bb16a/afbe6bf0-d4f8-4067-9768-280fafa72b94_rw_1200.jpg?h=ace1709cf8629c37629315af0ae444f0)
![](https://cdn.myportfolio.com/c3151299-e9d9-426d-a56b-0d741f0bb16a/3ffdd645-2730-4e06-8650-8081bb166735_rw_1200.gif?h=d879acb3817cc2323f244c1f28b1e322)